University of Iowa

Hawkeye Game Day Fashion

On Game Day Iowa, fans get serious. Kinnick Stadium hosts a sea of black and gold thanks to dedicated fans sporting their spirit with Hawkeye Inspired gear. These looks are designed for the fashion-savvy fans that want to be as comfortable at the game as they do stylish. Check out these outfit ideas for both men and women and, as always, go Hawks!

Women’s Game-Day Casual Chic

1.For a retro spin on the classic tee, try this Iowa Ladies V-Neck burnout. You can snag this made-to-look-vintage beauty at the Iowa Hawk Shop for $28.00!

2.Every outfit needs accessories, so why skimp on game day? Complete your look with this Hawkeyes headband that screams school spirit from the Iowa Hawk Shop for $18.00.

3.Rock this Iowa Hawkeyes Quilted Tote to store all your essentials. From your camera, to that emergency lip-gloss, this bag will carry it all in style! Order it from Fans Edge for $39.99.

4.Cheer the Hawks on to victory in this cute Gold Swirl Iowa Tank from Iowa Book for $16.99. Not only will it keep you cool in the sun-drenched games, but will be a great layering piece when the temperatures cool down.

5.For comfy and chic bottoms, make sure to pair your Hawkeye gear with these fitted dark wash skinny jeans from Raygun for $45.00. These no-stretch jeans will keep your outfit polished, and stay true to size from the pre-game to the after party!



Men’s Game-Day Old School Inspiration

1. Do fall-weather right with a classic pair of jeans. After all, denim is the tried and true way to attain a versatile and laid-back look—a true win-win. Try Patagonia Regular Fit Jeans. You can purchase them straight from Patagonia’s website for $89.00, or head to locally owned Active Endeavors to snag ‘em for $79.00!

2. For a spin on traditional Hawkeye fan tees, head to Raygun. Be prepared to sift through racks of shirts: once you read one it’s hard to refrain from reading every other shirt in the store. This t-shirt, Raygun’s clever take on “Iowa Hawkeyes,” sells for $19.00 online or in their downtown Iowa City store.

3. As Iowa football fans know; layering is key. Don’t forget to bring a sweatshirt in case Mr. Sunshine decides to peace out during 3rd quarter. A simple IOWA crewneck will reinforce the laid back vibe; this one sells for $35.00 at The University of Iowa Hawk Shop.

4. To top it off, add a hat. This Vintage Grey Herky Hat by Nike is about as Old School as it gets, check out the former tiger hawk logo! Cool and understated, this winner is also found at The University of Iowa Hawk Shop for $20.00.

About: Caitlin Scott

My name is Caitlin Scott and I am currently a junior studying journalism and French at the University of Iowa. I fell in love with Iowa City after my first visit to the home of the Hawkeyes. In addition to the Hawks, I love writing, hiking, concerts and magazines. I also love to travel and hope to visit more of The Big Ten in the future!

About: Stephanie Weers

Stephanie Weers is a student at The University of Iowa studying Journalism and Art History. She loves fashion, blogging, cooking, traveling and spending time with family and friends. Stephanie enjoys freelance writing for numerous publications, serves as a Fashion Editor for Verum magazine, and hopes to one day become a magazine editor.